About me

My name is Can Karsten, and you've found my blog. Here, I write about AI in the world of marketing and technology.

Why am I doing this?

Artificial intelligence has the potential to transform entire industries and advance humanity. But keeping up with such a dynamic and trending topic is not always easy. That's exactly why I want to create a platform here that highlights current developments, presents exciting applications, and stimulates thought.

A little bit about me.

I have a degree in International Business Administration with a specialization in Marketing and Applied Economics. I am currently studying part-time and pursuing a Master of Business Administration in Artificial Intelligence. Although I am not a trained IT specialist, I have always been drawn to technology. This became apparent early on through small programming projects or training ML models in low-code environments.

I have a basic to advanced understanding of the technical components of artificial intelligence, but I would never position myself as an AI expert (rather as an AI enthusiast). My role here is to explain how AI can be applied and integrated to optimize processes, as well as to provide information on the latest developments in the business world on this topic. Everyone is welcome to read my posts, comment on them, or engage in exciting discussions.

You can find out more about me on my LinkedIn profile:

My LinkedIn profile